Diana Kozak


Diana is a senior publicity specialist with a strong focus on media relations. Clients she has recently worked with include the Simon Wiesenthal Center, Dr. Timothy Chase, National Endowment for Financial Education, National Urban Technology Center, Mount Airy Casino Resort, Dunes East Hampton, Champion Boxer, Shannon Briggs, Synergy Global Forum, Oliver Scholars Program, Maplewood Senior Living, Toast Cannabis Cigarettes, Vegas Girls Night Out, Valisure, Harmony Program, CariClub and Experian. 

While at Rubenstein Public Relations, Diana generated coverage in Adweek, Allure, Bloomberg, Bustle, BuzzFeed, Byrdie, CBS News, Forbes, Fox, GQ, Healthline, MarketWatch, Mashable, Men’s Fitness, MSN, NBC, New York Daily News, Newsweek, PBS, Quartz, Real Simple, Refinery29, Reuters, The Associated Press, The Boston Globe, The Huffington Post, The Hill, The Street, The Washington Post, U.S News & World Report and Yahoo. 

Prior to her work at RPR, Diana held roles at Pierce Mattie Communications, Turner Public Relations, Creative Media Marketing, TL Communications and Appular Marketing where she represented dozens of beauty, consumer, fashion, and celebrity-backed start-up and global brands.


Alexandra Jirstrand


Alexandra is an accomplished communications and public relations executive with more than 16 years of experience. While at Edelman, the largest global communications firm, Alexandra was responsible for the branding and social mission of Dove/Unilever and led the team that created the strategy for the 10th Anniversary of Dove’s ground-breaking Campaign for Real Beauty. Her social media strategy, “What Does Beauty Mean to You”, #BeautyIs, generated over one million posts on Instagram and has been nominated for several industry awards. 

Prior to joining Edelman, Alexandra was with 5W Public Relations and managed a portfolio of over $1.0 million annually. Alexandra also spent six years as Manager of Public Relations for Bloomingdale's, where she conceptualized and planned hundreds of events each year, including fashion shows, VIP client and charity events, product launches, and media events. 

Early in her career, Alexandra was an assistant at The Susan Magrino Agency, where she worked on Martha Stewart Living Omnimedia, Town & Country magazine, Lancaster Hotels, and Laura Mercier Cosmetics.



We live in a fast-paced digital world where nothing escapes the attention of the media or consumers. Integrity and transparency – with our clients and ourselves – is what defines us as an agency. We believe that a direct approach, which marries the creative with the constructive, is the key to getting your message heard, your product in the right hands, and elevate your brand voice. Substance will always define style.